It's important to be able to diagnose what the problems are with your website, and you do this by using SEO tools. In other words SEO tools provide a "cure" that will make your website perform better.
Having a sick website is like leaving money on the table.
Your website requires careful evaluation in order for you to determine exactly where and how you’re leaving money on the table. The online marketing tools provided by 12 Second Commute offers an array of SEO tools that do just that.
There are some straight forward things that you can do to optimize your site. If you wish to get additional traffic to your web site, but you must use and implement SEO tools and build your website spider food for the search engines.
Online marketing tools especially SEO tools conveniently help you to analyze the top ranking sites in the search engines and figure out the reason for its success. You are able to spy on your competition with the Competition Manager Tool and compare link popularity with your competitors' sites.
The Keyword Density Analysis Tool shows you how ofter you are using common words and phrases on your site. Many SEO experts consider the optimum keyword density to be 1 to 3 percent. When you calculate your keyword density, ignore html tags and other embedded tags which will not actually appear in the text of the page once it is published.
With a Reciprocal Link Checker you can quickly and easily find out if your reciprocal link partners are linking back at your site. It's important to know the anchor text used by your link partners that are linking to your website because you'll want to avoid getting into trouble with the Search Engines if it's a "bad link". Unknowingly linking to a link farm could get your site banned entirely. So this is a good SEO tool to have.
Another SEO tool to have is a Spider Tester, you'll be able to analyze the page size, source code, meta tags, page title, textual copy of the page, keyword breakdown by density (including 2 and 3 word phrases), number of words, number of unique words, and outbound links on any page.
In addition to the must have online marketing tools talked about in my previous articles, 12 Second Commute includes the following SEO Tools:
Search Engine Submission
Reciprocal Link Checker
Keyword Density Analysis
Google Suggest Scraper Tool
Google Rank Checker Tools
Search Engine Saturation
Page Comparison Tool
Keyword List Generator
Link Suggest Tool